Food and drink companies mark World Water Day 2012 ? 22 March ...

22 March 2012

Today, to mark World Water Day, food and drink companies across the UK will be taking action as part of the Food and Drink Federation?s (FDF) ?Every Last Drop? campaign.

To date, over 100 food and drink companies have been engaged with the campaign and today, several of these will be launching new activities across the country. For example:

• Nestl? UK will be engaging in a nationwide employee engagement programme to raise awareness internally of why water matters ? not just at work, but also at home.
• Coca-Cola Great Britain and Coca-Cola Enterprises will be announcing a new three year partnership with WWF-UK to conserve and protect English rivers.
• Foodservice wholesaler distributor 3663m, Nestl? Professional and contract catering company Elior announced on World Water Day 2012 that they are coming together to collaborate and share best practice on how companies can reduce the impact of water use across the food supply chain.

Further detail on these activities are available on the campaign?s dedicated web page, alongside a new video interview with Conor Linstead, WWF?s senior water policy advisor on why food and drink companies should take action on water.

The ?Every Last Drop? campaign aims to raise awareness amongst food and drink companies of the impact water stress could have on the longer term sustainability of the food and drink industry, and to provide practical, easily-accessible guidance on how businesses can be more water efficient. This includes the Every Last Drop leaflet, produced by FDF?s Water Working Group, which provides simple tips to help food and drink manufacturers of all sizes save water along the supply chain.

Inder Poonaji, chair of FDF?s water group and head of safety, health and environmental sustainability at Nestl? UK said:

?The Every Last Drop campaign is a simple, yet incredibly powerful tool to help food and drink businesses actively engage with water efficiency. It is great to see so many companies showing leadership and getting active on effective water management. It is vital that we all remember that all of us, whether at home or in the work place, share a responsibility to use water efficiently and with consideration for the needs of others with whom we share this planet.?

Source: http://www.kandhu.co.uk/news/23032012/food-and-drink-companies-mark-world-water-day-2012/

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